Probiotic Dietary Supplements Market

The probiotic dietary supplements market was valued at USD 4,130.5 Mn by 2019. Increasing public health awareness regarding the health benefits of probiotic dietary supplements in fighting malnourishment, fortifying the digestive system, and innate immunity primarily drive market growth worldwide. Furthermore, increasing demand for infant formula to restore child health and welfare across the globe consolidates market growth.

Probiotic dietary supplements are the most crucial method for increasing the good bacteria in the human body in order to ensure optimum health and neutralizing the ill effects associated with bad bacteria during infection. The most common type of probiotic bacteria is Bifidobacterium, Lactobacillus, Saccharomyces boulardii, etc.

The major segments related to the probiotic dietary supplements market are: 

By Application (2017–2027; US$ Mn)

Food Supplements

Specialty Nutrients

Infant Formula

By Distribution Channel (2017–2027; US$ Mn)

Supermarket

Retail Stores

E-commerce

Geography Segment (2017–2027; US$ Mn)

North America

U.S.
Canada

Europe

United Kingdom
Germany
Russia
France
Italy
Spain
Ukraine
Rest of Europe

Asia Pacific

China
Japan
Rest of Asia Pacific

Latin America (LATAM)

Brazil
Mexico
Rest of Latin America

Middle East and Africa (MEA)

GCC
Rest of MEA 

Justification for study?

• The intention of the study is to give a comprehensive outlook of the global probiotic dietary supplements market
• The overall segmentation of the probiotic dietary supplements market, by application, distribution channel, and geography is minutely studied. Food supplements and retail stores are dominating the application and distribution channel segments respectively
• Increasing public health awareness regarding the health benefits of probiotics has increased its consumption worldwide
• Large scale investment allocated for the research and development of infant formula across the nutraceutical segment further accentuates the market growth

Report gist?

• The study of the global probiotic dietary supplements market includes qualitative analysis of factors such as drivers, restraints, and opportunities
• The report covers the qualitative and quantitative analysis of the overall market segmented on the basis of application and distribution channel and categorization of the same at the geography level
• This research report presents the analysis of each segment from 2017 to 2027 in which 2019 is considered as the base year. The compounded annual growth rate is calculated for the respective segments from 2020 to 2027

The study includes the profiles of major market players with a significant global and regional presence along with top company positioning. 

Significant customers?

• This study is suitable for industry participants and stakeholders in the pharmaceutical manufacturers actively engaged in the production and marketing of probiotic dietary supplements due to the increasing public health awareness resulting in enhanced consumption of probiotics across the globe
• The report will benefit nutritionist engaged in the development of infant formula to enhance child health and welfare worldwide
• Managers with financial institutions looking to publish recent and forecasted statistics pertaining to the probiotic dietary supplements market
• Financial institutions, venture capitalist, analysts, investors, government organizations, policymakers, regulatory authorities, researchers, looking for insights into the market to determine future strategies

Segment Analysis

Specialty nutrients are representing the largest market share in the probiotic dietary supplements market. Scientists throughout the globe is working diligently to formulate specialty nutrients to meet the aspiration of consumers who seek physician's advice to consume nutrition to fortify immunity, digestive system, cardiovascular diseases, etc. Rampant growth in the clinical nutrition segment has harnessed its application in the sports and endurance division to enhance athlete's performance participating in competitive sports worldwide. Infant formula will be showcasing impressive market growth during the forecast period owing to the increasing malnourished breastfeeding mothers and a significant increase in underweight infants across the globe. Additionally, a proactive role adopted by the government healthcare agencies to secure women & child health and welfare further increases the demand for infant formula products.

The supermarket is presently reigning the distribution channel segment for the probiotics dietary supplements market. It serves as the most preferred shopping destination for consumers who firmly believe in a one-stop shopping experience and its ability to exhibits diverse product portfolio under a single roof. Retail stores are catering to the nutritional requirements of regular customers who prefer consuming high-quality specialty nutrients on the recommendation of a dietician. E-commerce is expected to garner marvelous market growth in the near future owing to the increased market penetration of high-speed internet, smartphones, and the availability of attractive discounts and coupons propels its market growth.

Europe is currently dominating the geography segment for the probiotics dietary supplements market. Increasing public health awareness regarding the health benefits of probiotics has resulted in its increasing demand and consumption. Flourishing the nutraceutical segment and increasing disposable income together accentuates the market growth in the region. The United States is the second-largest regional segment on account of the presence of major players such as NutraScience Labs, Vitakem Nutraceuticals, Inc., ProbioFerm. Probium LLC. etc. determines the market growth in the region. Monitoring of the infant formula by the USFDA has resulted in its increasing R&D activities and product compliance in order to promote child health and welfare in the region. The Asia Pacific is anticipated to be the fastest-growing regional segment in the probiotics dietary supplements market primarily due to the proactive role adopted by the government health agencies to promote the nutraceutical industrial segment in the region, which provides a lucrative market opportunity for western giants to establish subsidiaries and retail outlets in the region.