Oat Milk Market

The oat milk market was valued at USD398.6Mn by 2019. Rising prevalence of lactose intolerance across all age groups worldwide primarily drives the oat milk market growth. Furthermore, the constant increase in the number of cases related to milk allergy accentuates the oat milk market growth.

Oat milk basically plants milk which is obtained from the oat grains, it has a creamy texture and available in different flavors such as vanilla, chocolate, etc. Its popularity is increasing on account of the constant rise in the vegan population worldwide. It is highly enriched with essential nutrients such as calcium, potassium, vitamin A & D, etc. It has lower calorific value and saturated fats in comparison to cow’s milk which increases its consumption.

The major segments related to the oat milk market are:

By Clinical Application (2017–2027; US$ Mn)

Lactose Intolerance

Allergy

Others

By Distribution Channel (2017–2027; US$ Mn)

Supermarket

Retail Stores

Others

Geography Segment(2017–2027; US$ Mn)

North America

United States
Canada

Europe

United Kingdom
Germany
Russia
France
Italy
Spain
Ukraine
Rest of Europe

Asia Pacific

China
Japan
Rest of Asia Pacific

Latin America (LATAM)

Brazil
Mexico
Rest of Latin America

Middle East and Africa (MEA)

GCC
Rest of MEA

Justification for study?

• The intention of the study is to give a comprehensive outlook of the global oat milk market
• The overall segmentation of the oat milk market, by clinical application, distribution channel, and geography is minutely studied. Lactose intolerance and supermarket are dominating the clinical application and distribution channel segments respectively
• A constant increase in the number of people suffering from lactose intolerance worldwide
• Rising prevalence of allergic reaction to milk products in children further accentuate the oat milk market growth.

Report gist?

• The study of the global oat milk market includes qualitative analysis of factors such as drivers, restraints, and opportunities
• The report covers qualitative and quantitative analysis of the overall market segmented on the basis of clinical application and distribution channel and categorization of the same at the geography level
• This research report presents the analysis of each segment from 2017 to 2027 in which 2019 is considered as the base year. Compounded annual growth rate is calculated for the respective segments from 2020 to 2027
• The study includes the profiles of major market players with a significant global and regional presence along with top company positioning

Significant customers?

• This study is suitable for industry participants and stakeholders in the food processing industry engaged in manufacturing and marketing of oat milk as a dietary supplement in people suffering from lactose intolerance and allergic reaction to milk products throughout the globe
• The report will benefit researchers engaged in the development of oat milk to boost immunity in children worldwide
• Managers with financial institutions looking to publish recent and forecasted statistics pertaining to oat milk market
• Financial institutions venture capitalist, analysts, investors, government organizations, policymakers, regulatory authorities, researchers, looking for insights into the market to determine future strategies

Segment Analysis

Lactose intolerance is currently leading the clinical application segment for the oat milk market. People suffering from lactose intolerance produce lower amounts of lactase enzyme which is vital in the digestion of lactose sugar molecule present in milk products. The symptoms associated with lactose intolerance are nausea, diarrhea, bloating, gas, abdominal cramps, etc. There are 3 types of lactose intolerance encountered in human beings which are primary, secondary, and congenital lactose intolerance. Milk allergy is estimated to record sturdy market growth in the near future on account of the constant rise in the milk allergy in children worldwide. According to the latest statistics presented by the World Health Organization (WHO), approximately 3% of the children population throughout the globe suffer from an anaphylactic reaction to milk products.

Supermarket is dominating the distribution channel segment for the oat milk market. The chief parameter associated with its market dominance is its ability to cater to a large consumer population that visits frequently to the supermarket for grocery purchases. It provides a unique sale platform for oat milk of different brands at affordable prices which provides customers more options while purchasing oat milk. Retail stores have gained tremendous market growth in the developing regions on account of its ability to cater to consumer populations residing in remote locations.

North America is representing the largest market share in the geography segment for the oat milk market. The rising prevalence of lactose intolerance across all age groups primarily drives its market growth. According to the latest research citings presented by the National Institute of Health (NIH), approximately 30 to 50 million Americans are suffering from lactose intolerance. Additionally, the presence of key players such as Oatly, PepsiCo, Thrive Market, Pacific Foods, etc. further accentuates the oat milk market growth in the region. Europe is the second-largest regional segment for the oat milk market. The rising prevalence of allergic reactions to milk products drives market growth. According to the latest statistics presented by the European Commission report the cow’s milk allergy is approximately 0.5% to 3% in 1-year-old children. Asia Pacific is anticipated to register rampant market growth during the forecast period. A constant rise in the number of people adopting a vegan diet and flourishing food processing industry together determine the oat milk market growth in the Asia Pacific region.